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first_imgOne-third of US gamers surveyed plan to buy a next-gen console this yearBaird finds purchase intent for PS5 and Xbox Series X|S roughly equal, Call of Duty expected to top holiday salesBrendan SinclairManaging EditorTuesday 20th October 2020Share this article Recommend Tweet ShareMore than one-third of US gamers want to buy a next-gen console this year, according to a survey conducted by Baird Equity Research.In a note to investors, Baird senior research analyst Colin Sebastian said the survey of nearly 1,000 US consumers showed stronger-than-anticipated demand for the new systems, with 18% of respondents planning to pick up a PS5 this year, 13% wanting to get an Xbox Series X, and 5% intending to buy an Xbox Series S.Sebastian noted those responses suggest a roughly equal split between Microsoft and Sony to start the next generation, which he called surprising and viewed as a positive for Microsoft.But as the preorder campaigns for both PS5 and Xbox Series X|S have shown, there’s a gap between the number of people who want to buy a system and those who are able to. Sebastian noted that supplies of all the hardware will be scarce, reasoning that a number of gamers will likely wind up settling for playing games on current-gen instead.Related JobsSenior VFX Artist Remote Spain UK & Europe Big PlanetBuild Engineer – Games – Cheshire, England UK & Europe Big PlanetSenior Unity Programmers F2P Mobile Games Turkey Turkey Big PlanetDiscover more jobs in games That may be good for current-gen platforms, as Baird’s survey found that fewer consumers were planning to buy current-gen software than at the same time last year.Among the games Baird asked people about, Call of Duty: Black Ops Cold War was the most anticipated, with 24% of respondents planning to pick it up.After Call of Duty, consumers were most frequently planning to buy FIFA 21 (18% of respondents), Assassin’s Creed Valhalla (16%), Cyberpunk 2077 (15%), and Star Wars Squadrons (14%).Between the Series X and Series S, Xbox next-gen interest matched the PS5Celebrating employer excellence in the video games industry8th July 2021Submit your company Sign up for The Publishing & Retail newsletter and get the best of GamesIndustry.biz in your inbox. Enter your email addressMore storiesSpecialEffect joins Best Places To Work Awards as charity partnerUS event deadline is coming upBy Christopher Dring 22 hours agoResident Evil: Village is the third biggest PS5 launch so far | UK Boxed ChartsBut physical sales down over previous Resident Evil gamesBy Christopher Dring YesterdayLatest comments Sign in to contributeEmail addressPasswordSign in Need an account? Register now.last_img read more

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